A development on a previous post, CBS Outdoor have announced a new development in the underground world. They are testing a cross-track projection system (XTP) at Euston at the moment.
The HD moving image advertising should be in place at the start of 2008! You can run, but you cant hide...
I like the idea as; you can never hear anyway, travelling is boring and it isn't some tatty old poster. I wonder what happens when the train comes? Could be annoying if you are interested in what is being advertised!
On another note check out this advertising..."the ads will be about five acres each"! - Mahooosive
Advert of the moment, spotted it on altogether digital and on New Media Curious already:
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