Spice up your underwear?

The ladies' bras, the ladies' bras, the ladies' knickers and the ladies' bras!

Another music PR stunt today. But, this time it's the mother of all girl groups the Spice girls. They have signed a £5 million deal with US lingerie firm Victoria's Secret which means that the forthcoming 'Greatest Hits' album will be initial only be sold through Victoria's Secret stores across the US from November the 13th.

There have been so many changes in the music industry recently, Madonna and Nine Inch Nails to name a few more since Radiohead, Prince and the Charlatans, it seems that you need a novel promotion idea or big hitting PR to sell albums! What ever next? Lets see some more 2.0 ideas people.

So girls, can we expect a bit more of this (I hope not!):

ITS CHRISTMAS!

October 15th 2007, 8.16am (BST) Channel 4...my first spot of a consumer Christmas advert!

Disneyland resort Paris trying get school kids to bug their parents before work and book up for this Christmas.

Here it is in all its glory - http://visit4info.com/preview-flash.cfm?vm=0&type=3&adid=50705

Lets be honest, it doesn't come near the classic Coca Cola advert:

Football fever

Good luck to England tomorrow, do they have 11 fit players?

Spotted this piece on Brand Republic about Fulham and their sponsor LG electronics. (They have sponsorship on static in-stadia hoarding, LED screens and primary shirt sponsorship)LG has commissioned Comperio Research to evaluate the the sponsorship of Fulhan for the next 3 years.

From Comperio's website:
Comperio’s research agenda will be to measure the extent to which the sponsorship programme has influenced:

Brand perceptions and positioning Brand awareness Product range awareness Brand image Brand consumption

Something that interests me and I even wrote my dissertation on! I will be keeping a close eye on this, and keeping everyone up to date.

If only they were UK citizens...

Couldn't help myself...

Toyota has got a great advert doing the viral rounds. It made me laugh so much I had to put it up.

I'm not a World of Warcraft player, but thanks to Hollie (at work) I already know about the Leroy Jenkins saga.

It is even pretty funny without even knowing about that so take a look: